Jumpshot 2019 Event On-Demand

London, England

Reinvent the Customer Journey:

The New Science of Digital Growth and Conversion

Missed Jumpshot's panel discussion in London? Watch the entire recorded discussion on-demand! 


In this on-demand presentation and panel hosted by Jumpshot, our panel of experts provide insights into data-driven strategies for digital growth and conversion, and extensive analysis of data trends surrounding the eCommerce landscape in the U.K. During the panel discussion, we cover Amazon and Google and explore:


  • Digital Journeys Re-Imagined: Using clickstream data to identify how marketers can best influence complex customer journeys
  • Amazon Insights: Amazon averages 65% online market share in the U.K. We’ll explore what the data say about how best to work with -- or compete against -- Amazon
  • Search Trends: Exploring the latest shifts in how and where consumers search online, including crucial differences between Google search and Amazon search
  • Growth & Conversion Masters: Best practices learned from the U.K.’s fastest-growing and highest-converting websites

Watch the event now to gain valuable insights from our latest analysis of 2 billion digital transactions!

 

Meet the Host

 

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Dr. Stephen Kraus is Head of Digital Insights for Jumpshot Inc. Author of three books, Steve speaks widely on digital trends, and holds a Ph.D. in social psychology from Harvard University. Jumpshot is “the eCommerce currency,” and comprehensively measures the digital world with its panel of more than 100 million digital consumers.

 

Meet the Panel

 

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Warren Mackay-Smith is Global Director People Relationship Marketing for Unilever, where he oversees the integration of data, technology and creative to drive customized experiences for consumers at scale. In his nearly two decades with Unilever, he has held senior leadership positions responsible for ecommerce, omnichannel, smart data, and shopper insights.
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Stuart Johnston is Global Commerce Director for Zenith, one of the world’s leading agencies. He works with brands across Zenith’s portfolio, helping them build individualized commerce roadmaps, develop partnerships with retailers, and connect with consumers throughout the customer journey. He previously led digital teams at Argos, Debenhams and LiveArea.
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Sunando Das is Head of Analytics (EMEA) for Annalect, where he works at the convergence of strategy consulting, data science and digital marketing to drive the transformation of global brands. He previously led analytics efforts for major firms such as Prophet, Kantar, and Ipsos.

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