Is Amazon a friend or foe? It’s not so clear for brands and retailers in the Amazon Era.
The answer remains unclear for brands and retailers in the Amazon Era. The site can be an incredibly efficient partner to move inventory, or a fierce competitor with sizable advantages in almost every product category.
Get an inside look into the ultimate walled garden and learn:
- Amazon's astounding growth in market share across diverse product categories.
- The numbers behind Amazon's private labels and the key categories they haven't cracked.
- How brands can take advantage of a new battleground on Amazon.